Today, the world is in perplexing upheaval, and microtrends are more influential than ever. Through fifty new microtrends, Mark Penn illuminates the shifts that are coming in the next decade. Pinpointing the unseen hand behind new power relationships that have emerged—as fringe voters and reactionary politics have found their revival, as online influencers overshadow traditional media, and as the gig economy continues to invade new swathes of industry. What will be the next wave of developments coming in technology, social movements, and even dating?
The Future of Insights is Here
Bringing together forward-thinking Consumer Insights & Data industry leaders and C-level executives for two energizing days of strategy and innovation.
Our 5th Annual Reimagine Summit promises to be a fun, highly-interactive forum with stimulating conversations, interesting topics and many opportunities to listen and engage with your executive-level peers.
Previous Guest Speakers
2018 Summit Highlights
MICROTRENDS SQUARED – THE NEW SMALL FORCES DRIVING TODAY’S BIG DISRUPTIONS
HIGHER EDUCATION IN THE AGE OF ARTIFICIAL/AUGMENTED INTELLIGENCE & MACHINE LEARNING
A day does not go by without another news article celebrating the potential of artificial/augmented intelligence and machine learning while articulating the potential for dislocation amongst our current and future employees. What is the role of higher education in this transformation? How does the higher education system prepare the next generation workforce to be competitive in the rapidly evolving world? What skillsets will be most highly valued when the “machine” does much of the analysis? And how do current C-suite executives prepare for and invest in human capital undergoing a fundamental re-ordering?
NAVIGATING IN A NEW WORLD WITH NEW RULES
Humanity is consuming information in different ways at a pace never seen before in history. Companies must work with disruptive technologies, transform and evolve to compete effectively in the digital world. Who is winning in this new world and how have they navigated the many challenges posed by fragmentation of new information and the media? What will be the impact of social media giants, Facebook and Google, on the future of business and the political environment? Who controls advertising with so many content creators and access points?
M&A IN THE INSIGHTS INDUSTRY
The insights industry is undergoing major transformation. M&A (big and small), growth capital financings and new business formation are targeting a piece of the rapidly converging insights and marketing services industry. Are we in the middle of a fundamental restructuring of the industry and what happens next? What do investors and buyers value most in today’s marketplace?
FAANG COMPANIES – PERSPECTIVES FROM INSIDE OUT
Tech titans Facebook, Apple, Amazon, Netflix and Google currently represent a staggering $2.7 trillion. Collectively, these companies have a significant impact on the market, and exhibit increased growth year over year. Wall Street grouped these companies into one acronym to capture the collective impact these companies have on the market. Delving into three conversations among experts who have operated with and within these disruptors to explore who and why, and to what effect these brands will have in the industry.